Tuesday, April 29, 2008

Creating a Bedroom Suite

A bedroom is intended for rest and relaxation, and more often than not, people are turning their bedrooms into multipurpose rooms complete with exercise equipment and electronics. Over the years, bedrooms have lost their purpose, and many have become a catchall for everything from laundry to sporting equipment.
Countless people hide away things they don’t want others to see by storing them in the bedroom and keeping the door closed. Instead of using your bedroom for storage, reconvert your bedroom into a retreat exclusively for relaxation, meditation, and slumber.

Hide away the television, organize storage, and transform your bedroom into a comforting suite that you’ll love to relax in. With the addition of soothing colors, fine linens, and a rich combination of textures, you’ll enjoy your bedroom while resting better than ever before.

Soften the Look

Soft colors provide a feel of comfort and relaxation, and they affect behavior and mood. If your bedroom walls are covered in wallpaper with busy patterns, or paint that’s bold and bright, consider softening the look with gently flowing patterns and soft secondary colors.



Green is a color with a natural calming effect, and it’s restful to the eyes. It’s one of the best color choices for bedroom walls, and is available in many fresh new shades. Consider giving your walls a fresh coat of green paint, or choose wallpaper that’s primarily a soft shade of green.



Blue is also an extraordinary color choice for a bedroom suite. The color blue naturally provides a feeling of calm and comfort by relaxing the mind and body. There are many new shades and wallpaper patterns to consider for bedroom walls.



Walls painted in a rich brown tone and paired with a secondary color or muted primary color is also an excellent choice for creating a relaxing bedroom suite. Consider painting one or two walls a warm shade of brown, and opposite or adjoining walls a soft complimentary color of your choice. You’ll have bedroom walls that look worthy of the finest hotel.



Whatever color or shade you choose, further add to the ambiance of the room with coordinating throw pillows, bedding, window treatments, and accessories. Unleash your creative side, and paint your room to match your unique personality as well as your style. You’ll begin to feel relaxed the moment you step into the room.



Change the Lighting

Bright lights are great for reading, but they aren’t conducive to relaxing. Consider installing a dimmer switch to control the level of lighting in your bedroom. A dimmer switch will allow you to choose the perfect level of lighting whether you’re enjoying a good book or working on a detailed project.



Change existing light bulbs, and replace them with room enhancing bulbs that bring out the true colors of a room. The yellow tone cast by ordinary light bulbs will be replaced with clear white light that will enhance and beautify your bedroom décor.




Diminish the Distractions

If you want to turn your bedroom into the tranquil suite you’ve always wanted, make it a place for rest rather than a place for audiovisual entertainment. Move the living room out of the bedroom and diminish the distractions.



For those who can’t bear to part with a television in the bedroom, there are decorative armoires with doors that close. An armoire will conceal televisions, stereo equipment, video games, and any other must-haves. At the same time, you’ll add storage space and style to the bedroom.



Take the gym out of the bedroom, and move exercise equipment to a more appropriate place such as a family room or basement. Exercise equipment is a visual reminder of unfinished business, and the place intended for sleep should be the last place to think about physical fitness.



If your bedroom also serves as your computer room, move your computer desk out of the bedroom and into to a central location. A family room, loft, or great room is a more appropriate location. With the computer out of the bedroom, you won’t be tempted to check your email one last time before retiring for the night.



Banish the Clutter

An exquisite bedroom suite, decorated with the finest wall coverings, furniture, and accessories isn’t nearly as exquisite when filled with clutter. Banish the clutter, and you’ll not only greatly improve the overall look of your bedroom, but you’ll also open it up, making it appear much more spacious.



Reorganize and revamp your closets with shelves, hanging closet rods, and other innovative solutions for storage. Get rid of clothing and other stored items you no longer use. With creative solutions and organization, you’ll be amazed at the extra storage space you can find in your closets.

Take advantage of empty space under the bed, and invest in plastic storage containers with lids. Choose clear containers equipped with wheels so you can easily view the contents. Seasonal clothing, extra blankets, and miscellaneous items can be safely and inconspicuously stored until they’re needed.


Bedroom Arrangement

Tactically place furniture on an angle rather than squarely against the walls when arranging or rearranging. Angles and gentle curves make a room feel warmer and cozier. Not only will your bedroom suite look worthy of a home decorating magazine, but you’ll also use more of the space your room has to offer.



To create a bedroom suite for relaxing or reading, place a comfortable chair complete with throw pillows and a warm fuzzy wrap in a corner of the room. Add an end table and lamp, and you’ll have a quiet place to curl up with a good book in the most relaxing room in your home.

How to Remodel a Kitchen


The kitchen is the room in most homes that is the center for daily life, we drink coffee, complete daily chores, eat dinner, review for school and so many other activities in our kitchen. Yet, in so many homes the kitchen is not warm and welcoming but rather outdated and in need of some serious attention. But we have all heard that kitchens are the most expensive rooms to remodel, so here are a few steps to help you keep this remodeling project on budget.


Step1 Think outside the box about the look you want your kitchen to have. The more open to ideas you are, the more money you will be able to save as you go through the remodeling process.


Step2 Consider what you can do yourself, realistically, versus what you need to pay a contractor to do. Classes are offered at some large retail stores and attending these may help you understand what you are getting into with the different aspects of a kitchen remodeling project.


Step3 Determine exactly how much your budget is. You do not want to find yourself adding dollars here and there as you go along.


Step4 Search out sales, discontinued items, floor models and other less costly means of purchasing your fixtures, flooring, counter tops, cabinets and appliances.


Step5 Consider a more artsy look to your kitchen such as mismatched tile for a back splash or different solid color laminates for different sections of your counter tops. These add style, but can also save you a lot of money since stores may offer a better price on what is left in stock or already discontinued.


Step6 Consider alternatives to replacing your cabinets, since this can be a budget breaker for many remodeling projects. Refinishing cabinets that are structurally sound is a more economic option. Also consider replacing the hardware of the cabinets to give them a fresh look.

Step7 Consider alternate light fixtures as part of your kitchen remodeling project. Better lighting can often brighten a room and give it a fresh look and by combining this with a fresh coat of paint your kitchen can have a high cost look within your budget.



Tips & Warnings:

• Remember it is cheaper to have a contractor do the work from beginning to end, than to bring in a contractor in an emergency to fix a do it yourself project gone wrong.


• Search newspaper ads and online sites such as craigslist for contractors or homeowners that are looking to sell gently used appliances, extra flooring and other items that you could use in your remodeling project.

Remodeling Your Bathroom









1. How Far Do You Want to Go?

Surface Alterations. At the easy end of the scale, you may like the general layout and size of the bathroom and the structure supporting the bathroom (joists, walls, etc.) are sound. The mantra of the surface-level bathroom remodeler is "cover, not replace." There is no shame at all in wanting to do a surface-level bathroom remodel.

Changing Layout. More difficult: the structural elements are still fine and you want to make surface alterations, but you also want to change the layout around.

Complete Tear-Out/Remodel. Now we're at the end of the difficult scale.

• You want to do all of the above, but 50 years of accumulated moisture has rotted away the joists and wall studs, and the window is falling out.
At this point, too, consider the general timetable for bathroom remodeling and decide if this is something you think you want to go through.


2. Finance Your Bathroom Remodel

Bathroom remodeling is expensive. Even though most bathrooms are small, the cost comes from the intensive amount of sub-contracting you may have to do (i.e., plumbers, electricians) and the expensive elements involved (fixtures, cabinetry, etc.).

Of the many methods of funding your bathroom renovation, perhaps the most common way is with a home equity loan. While looking at financing, you may wish to also think about ways to save on your bathroom remodeling costs.


3. Remodel Bathroom Yourself or Hire a Contractor?
At this point, you need to talk a good hard look at the project and decide if you want to do it yourself or hire a pro. Safe to say, if you are motivated and are merely performing surface alterations, you should be able to remodel the bathroom yourself. Not all tasks are created equal. Installing a new toilet is simple; building a new tiled shower should be left to the pros. Assess which projects to do yourself and which to leave to the professionals.


4. Changing the Layout of Your Bathroom

If you're remodeling a bedroom and wish to change the layout, it's not so bad. You move a closet here, push back a wall there. But with bathrooms, you're not just dealing with the visible elements, you're dealing with the underlying structure of plumbing and electrical system.

Layout changes, such as switching toilet and shower, drive up the cost of bathroom remodeling in a big hurry, so consider this carefully.



5. New Bathroom Walls, Joists, and Other Structural Elements

Since bathrooms collect moisture, there is a good chance you may have to replace drywall. In the case of bathrooms, you'll be using special moisture-resistent drywall commonly called "green board" and in the very wet areas like showers and baths you'll be using moisture-proof backer board.

Hopefully, you don't need to replace anything beyond the wallboard. But if you do--that is, if the wall stud and joists are bad--they may need to be sistered or completely replaced.



6. Shower and Tub Replacement or Refinishing

The shower, tub, or shower/tub combination is the heart of the bathroom. For many people, this may be the entire reason for the bathroom remodel.

Replace Tub or Shower. In many cases, if you're doing an entire tear-out and remodel, it's just as easy and cost-effective to completely replace your shower or tub. At this point, you'll want to decide between a custom-built tiled shower or a pre-fab unit. Both have their strong points and weaknesses.

Refinish Tub or Shower.
If you're attached to your tub or shower and aren't doing a full-scale remodel, you may wish to consider refinishing. The strong point here is that you can refinish your tub or sink in place.

Tub and Shower Liners.
Not the best option but worth considering, tub and shower liners also avoid the need for removal.

7. Bathroom Flooring
Moisture is the culprit in bathrooms, so you can't just choose any kind of flooring. Carefully weigh all of your bathroom flooring options. A perennial favorite is ceramic tile, but laminate flooring and engineered flooring also do the trick. Whatever you do, avoid hardwood flooring, as it does not tolerate moisture well.


Bathroom Ideas & Renovations

Bathtub & Basin Re-enamelling - If the surface of your bathtub is worn, rough or chipped, re-enamelling will restore the surface to look like new again and you can even choose a new color. This process ensures the removal of any unsightly rust and damaged areas.

Leaking Shower Bases - A leaking concrete or tiled shower base is an eyesore and may cause extra damage if you're living in an apartment above someone else. Applying waterproof fillers to the cracks can provide a smooth glossy finish that is now completely sealed and water tight.

Wall & Floor Tiles - Decorate your bathroom with a vast array of wall and floor tiles to give it a more finished look. Choose the color and design that matches your bathroom fittings. A new set of tiles will brighten up any bathroom. It also means you can remove any mould or mildew that has built up.

Anti-slip Treatment - You can get specially formulated treatments for your bathroom floor which prevents any accidents/falls because of a wet floor. Get piece of mind that your family members, especially the elderly, won't slip when walking on the wet bathroom tiles.

Bathtub & Tile Cleaner - A disinfectant should be used regularly to kill harmful bacteria. The conditions in bathrooms are damp and warm which creates a perfect breeding ground for bacteria and germs.

Repair & Polishing Service - Bathtubs, shower bases and basins can all be polished to remove stains and light surface scratches.

Bath Seal - This is a permanent solution applied to your bath so that there are no gaps, mould build-up, unhygienic silicone between the bath rim and tiles. The bath connects directly to the tiles so there is no more ugly grouting, mould or mildew around your bath.

Cast Iron Bathtubs on Feet - If you want a more traditional look to your bathroom, try installing a cast iron bathtub with "feet". Dating back over a century, the "Ball & Claw" bathtub is a classic showpiece of Australian home history.


Monday, April 28, 2008

Chocolate Almond Biscotti

Ingredients:

12 (1 ounce) squares Semi-Sweet Baking Chocolate, coarsely chopped, divided

2 cups flour

1 1/2 teaspoons CALUMET Baking Powder

1/4 teaspoon salt

1/4 cup butter or margarine, softened
1/2 cup granulated sugar

1/2 cup firmly packed brown sugar

3 eggs
1 teaspoon vanilla
1 cup Slivered Almonds, toasted


Cooking Directions:

1. Preheat oven to 325 degrees F. Lightly grease and flour large baking sheet. Reserve 1/2 cup of the chocolate. Microwave remaining chocolate in small microwavable bowl on HIGH 2 minutes. Stir until chocolate is completely melted; cool slightly. Mix flour, baking powder and salt in medium bowl; set aside.

2. Beat butter and sugars in large bowl with electric mixer on medium speed until well blended. Add eggs, 1 at a time, beating well after each addition. Blend in melted chocolate and vanilla. Gradually add flour mixture, beating well after each addition. Stir in almonds. Divide dough in half. On floured board, shape each half into 10x2-inch log. Place, 2 inches apart, on prepared baking sheet.

3. Bake 40 to 50 minutes or until toothpick inserted in center comes out clean. Cool on baking sheet 15 minutes. Place logs on cutting board; diagonally cut each log into 18 slices using serrated knife. Place slices, cut sides down, on baking sheet. Bake an additional 20 minutes, turning biscotti over after 10 minutes. Remove to wire racks; cool completely.

4. Melt reserved chocolate as directed on package. Drizzle over biscotti. Let stand until chocolate is firm.

Yield: 36 servings

ONE BOWL Chocolate Bliss Cookies

Ingredients:

2 (8 ounce) packages Semi-Sweet Baking Chocolate, divided
3/4 cup firmly packed brown sugar

1/4 cup butter, slightly softened

2 eggs

1 teaspoon vanilla
1/2 cup flour

1/4 teaspoon CALUMET Baking Powder

2 cups chopped Walnuts



Cooking Directions:

1. Preheat oven to 350 degrees F. Coarsely chop 8 of the chocolate squares; set aside.

2. Microwave remaining 8 chocolate squares in large microwaveable bowl on HIGH 2 min., stirring after 1 min. Stir until chocolate is completely melted. Add sugar, butter, eggs and vanilla; stir until well blended. Add flour and baking powder; mix well. Stir in chopped chocolate and walnuts.
(Note: If omitting nuts, increase flour to 3/4 cup to prevent excessive spreading of cookies as they bake.)


3. Drop rounded tablespoonfuls of dough, 2 inches apart, onto ungreased baking sheets.


4. Bake 12 to 13 min. or until cookies are puffed and shiny. Cool 1 min.; remove from baking sheets to wire racks. Cool completely.


Yield: 30 servings

Easy Chocolate Chip Bars


Ingredients:

1 cup butter, softened

1 cup firmly packed light brown sugar

1 teaspoon vanilla
2 cups flour

1/8 teaspoon salt
6
(1 ounce) squares Semi-Sweet Baking Chocolate, chopped

1 cup Chopped Pecans



Cooking Directions:


1. Preheat oven to 350 degrees F. Beat butter, sugar and vanilla with electric mixer on medium speed until well blended.

2. Mix flour and salt in separate bowl. Add to butter mixture; mix well. Stir in chocolate and pecans. Press mixture into ungreased 15x10x1-inch baking pan.

3. Bake 20 to 25 min. or until lightly browned. Cool 5 min. Cut into 40 bars while still warm.

Yield: 36 servings

Easy Cookie Bars


Prep Time 15 min.
• Cook Time -
• Serves 36

1/2 cup butter or margarine, melted
1 1/2 cups HONEY MAID Graham Cracker Crumbs
1 1/3 cups BAKER'S ANGEL FLAKE Coconut
6 (1 ounce) squares BAKER'S Semi-Sweet Baking Chocolate, coarsely chopped
1 cup PLANTERS Chopped Pecans
1 (14 ounce) can sweetened condensed milk

1. Preheat oven to 350 degrees F. Line 13x9-inch baking pan with foil, with ends of foil extending over sides of pan. Grease foil. Mix butter and cracker crumbs; press firmly onto bottom of prepared pan.

2. Sprinkle with coconut, chocolate and pecans; cover with condensed milk.

3. Bake 25 to 30 min. or until golden brown. Cool completely on wire rack. Lift dessert from pan, using foil handles. Cut into 36 bars. Store in tightly covered container at room temperature.

Yield: 36 servings

Decadent Chocolate Chunk Cheesecake


Prep Time 10 min.
Cook Time -
Serves 16


Ingredients:

18 OREO Chocolate Sandwich Cookies , crushed
1/4 cup butter, melted

3 (8 ounce) packages Cream Cheese, softened

3/4 cup sugar

1/2 cup Sour Cream
3 eggs

12 (1 ounce) squares BAKER'S Semi-Sweet Baking Chocolate, divided

1/2 cup whipping cream



Cooking Directions:


1. Preheat oven to 350 degrees F if using a 9-in. silver springform pan (or to 325 degrees F if using a 9-in. dark nonstick springform pan.) Combine crumbs and butter. Press firmly onto bottom of pan.


2. Beat cream cheese and sugar in large bowl with electric mixer on medium speed until well blended. Add sour cream; mix well. Add eggs, 1 at a time, beating on low speed after each addition just until blended. Chop 8 of the squares of chocolate; stir into batter. Pour over crust.


3. Bake 45 to 50 min. or until center is almost set. Run knife or metal spatula around side of pan to loosen cake. Cool completely.


4. Chop remaining 4 squares of chocolate. Bring cream to simmer in small saucepan on low heat. Remove from heat. Add chocolate; stir until completely melted. Cool slightly. Pour over cheesecake. Refrigerate at least 3 hours or overnight. Remove side of pan before serving. Store leftover cheesecake in refrigerator.


Yield: 16 servings

Chocolate Lover's Cheesecake

Ingredients:

2 (8 ounce) packages Cream Cheese, softened
1/2 cup sugar
1/2 teaspoon vanilla
2 eggs
4 (1 ounce) squares Semi-Sweet Baking Chocolate, melted, cooled slightly
1 (6 ounce) OREO Pie Crust


Cooking Directions:

1. Preheat oven to 325 degrees F. Beat cream cheese, sugar and vanilla in large bowl with electric mixer on medium speed until well blended. Add eggs; mix just until blended. Stir in melted chocolate. Pour into crust.

2. Bake 40 minutes or until center is almost set; cool.

3. Refrigerate several hours or overnight. Store leftover cheesecake in refrigerator.

Yield: 8 servings

Chocolate Bliss Cheesecake


18 OREO Chocolate Sandwich Cookies, finely crushed
2 tablespoons butter or margarine, melted
3 (8 ounce) packages PHILADELPHIA Cream Cheese, softened
3/4 cup sugar
1 teaspoon vanilla
8 (1 ounce) squares BAKER'S Semi-Sweet Baking Chocolate, melted, cooled slightly
3 eggs

1. Preheat oven to 325 degrees F if using a silver 9-inch springform pan (or to 300 degrees F if using a dark nonstick 9-inch springform pan). Mix cookie crumbs and butter; press firmly onto bottom of pan.

2. Beat cream cheese, sugar and vanilla in large bowl with electric mixer on medium speed until well blended. Add melted chocolate; mix well. Add eggs, 1 at a time, mixing on low speed after each addition just until blended. Pour over crust.

3. Bake 55 min. to 1 hour or until center is almost set. Run knife or metal spatula around rim of pan to loosen cake; cool before removing rim of pan. Refrigerate 4 hours or overnight. Store leftover cheesecake in refrigerator.

Yield: 12 servings

OREO Chocolate Cream Cheesecake


32 OREO Chocolate Creme Chocolate Sandwich Cookies, divided
4 (8 ounce) packages Cream Cheese, softened
1 cup sugar

1 teaspoon vanilla

1 (8 ounce) package Semi-Sweet Baking Chocolate, melted, slightly cooled

4 eggs


Cooking Directions:

1. Preheat oven to 325 degrees F if using a silver 9-inch springform pan (or to 300 degrees F if using a dark nonstick 9-inch springform pan). Quarter 20 of the cookies; set aside. Finely crush remaining 12 cookies; press firmly onto bottom of greased pan. Bake 10 minutes.


2. Beat cream cheese, sugar and vanilla with electric mixer on medium speed until well blended. Add chocolate; mix well. Add eggs, 1 at a time, mixing on low speed after each addition just until blended. Gently stir in 1-1/2 cups of the quartered cookies. Pour over crust. Sprinkle with remaining quartered cookies.


3. Bake 50 minutes to 1 hour or until center is almost set. Run knife or metal spatula around rim of pan to loosen cake; cool before removing rim of pan. Refrigerate 4 hours or overnight. Store leftover cheesecake in refrigerator.

Yield: 16 servings

Chocolate Cheesecake Flan


Prep Time 10 min.
Cook Time -
Serves 12

1 1/2 cups sugar, divided
6 (1 ounce) squares BAKER'S Semi-Sweet Baking Chocolate, divided
1 (12 ounce) can evaporated milk
1 (8 ounce) package PHILADELPHIA Cream Cheese, cubed
4 eggs

1. Place 4 of the chocolate squares in microwaveable bowl.
2. Microwave on HIGH 1-1/2 min. or until chocolate is almost melted, stirring after each min; cool.
3. Place milk and cream cheese in blender container; cover. Blend until smooth.
4. Add remaining 1/2 cup sugar, eggs and melted chocolate; cover. Blend well.
5. Pour over syrup in pan. Place pan in larger baking pan.
6. Add enough water to larger baking pan to come halfway up side of round pan.
7. Bake 1 hour or until knife inserted 1-inch from edge comes out clean. Remove from oven.
8. Place round pan on wire rack; cool completely.
9. Refrigerate 4 hours or overnight before unmolding.
10. Melt remaining 2 chocolate squares in small microwaveable bowl on HIGH 1 min. or until chocolate is melted, stirring after 30 sec.
11. Use teaspoon to drizzle chocolate in 5 or 6 random crisscross designs onto a sheet of wax paper; let stand until firm.
12. Carefully remove chocolate designs from wax paper and place on top of flan to decorate.

Friday, April 25, 2008

DANGEROUS WORDS WOMEN USE

Nine Dangerous Words Women Use guides men. An indication how a woman feels when she say these words and lines.

1.) Fine: This is the word women use
to end an argument when they are right
and you need to shut up.

2.) Five Minutes: If she is getting
dressed, this means a half an hour.
Five minutes is only five minutes if
you have just been given five more
minutes to watch the game before
helping around the house.

3.) Nothing: This is the calm before
the storm. This means something, and
you should be on your toes. Arguments
that begin with Nothing usually end in
Fine.

4.) Go Ahead: This is a dare, not
permission. Don't Do It!

5.) Loud Sigh: This is actually a
word, but is a non-verbal statement
often misunderstood by men. A loud
sigh means she thinks you are an idiot
and wonders why she is wasting her
time standing here and arguing with
you about Nothing. (Refer back to #3
for the meaning of Nothing.)

6.) That's Okay: This is one of the
most dangerous statements a women can
make to a man. That's Okay means she
wants to think long and hard before
deciding how and when you will pay for
your mistake.

7.) Thanks: A woman is thanking you,
do not question, or Faint. Just say
you're welcome.

8.) Whatever: Is a women's way of
saying SCREW YOU!

9.) Don't worry about it, I got it:
Another dangerous statement, meaning
this is something that a woman has
told a man to do several times, but is
now doing it herself. This will later
result in a man asking "What's wrong?"
For the woman's response refer to #3.

SEARCH ENGINE MARKETING

Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs). According to the Search Engine Marketing Professionals Organization, SEM methods include: search engine optimization (or SEO), paid placement, and paid inclusion. Other sources, including the New York Times, define SEM as the practice of buying paid search listings.

In 2006, North American advertisers spent US$9.4 billion on search engine marketing, a 62% increase over the prior year and a 750% increase over the 2002 year. The largest SEM vendors are Google AdWords, Yahoo! Search Marketing and Microsoft adCenter. As of 2006, SEM was growing much faster than traditional advertising.

As the number of sites on the Web increased in the mid-to-late 90s, search engines started appearing to help people find information quickly. Search engines developed business models to finance their services, such as pay per click programs offered by Open Text in 1996 and then Goto.com in 1998. Goto.com later changed its name to Overture in 2001, and was purchased by Yahoo! in 2003, and now offers paid search opportunities for advertisers through Yahoo! Search Marketing. Google also began to offer advertisements on search results pages in 2000 through the Google AdWords program. By 2007 pay-per-click programs proved to be primary money-makers for search engines.

Search engine optimization consultants expanded their offerings to help businesses learn about and use the advertising opportunites offered by search engines, and new agencies focusing primarily upon marketing and advertising through search engines emerged. The term "Search Engine Marketing" was proposed by Danny Sullivan in 2001 to cover the spectrum of activities involved in performing SEO, managing paid listings at the search engines, submitting sites to directories, and developing online marketing strategies for businesses, organizations, and individuals. In 2007 Search Engine Marketing is stronger than ever with SEM Budgets up 750% as shown with stats dating back to 2002 vs 2006.

Paid search advertising hasn't been without controversy, and issues around how many search engines present advertising on their pages of search result sets have been the target of a series of studies and reports by Consumer Reports WebWatch, from Consumers Union. The FTC also issued a letter in 2002 about the importance of disclosure of paid advertising on search engines, in response to a complaint from Commercial Alert, a consumer advocacy group with ties to Ralph Nader.

* SEMPO, the Search Engine Marketing Professional Organization, is a non-profit professional association for search engine marketers.

Search engines with SEM programs

* Google - global
* Yahoo! - global
* Microsoft Live - global
* Ask.com - global
* Baidu - China
* Yandex - Russia
* Rambler - Russia
* Timway - Hong Kong